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#live #envivo #audiovisuales
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Blog post
Audiovisuals

Live streaming

Instant Connection and Flawless Production
September 29, 2023

Live streaming

It refers to the practice of broadcasting a live event through social media platforms. It has become a popular way to create a virtual communication experience for digital consumers and has changed the way companies interact with their audiences. The industry is currently worth 70 billion euros, but is expected to grow by 320% by 2028.

These real-time events offer participation and facilitate close interaction with the audience. The global accessibility and expanded reach of live streaming overcomes the limitations of physical events and connects a wider audience without geographical restrictions. In addition, it is a low-risk and high-return investment, since its implementation is economic, allowing easy production with basic technology such as smartphones and laptops. This type of content also offers the possibility of strengthening customer trust, as it provides a platform for addressing questions in real time and establishing a more personal link with the public. On the other hand, this material is highly flexible and recyclable, because the recorded content can be reused on various platforms, promoting the continuity and amplification of the message.

Despite its growing popularity, live streaming has not yet reached its market saturation, offering an opportune moment for marketers who wish to venture into this digital communication tool.

If your company is organizing a special event, launching a new product or service, or carrying out any relevant activity, live broadcasts allow you to bring your audience straight to the action.

This is feasible for exclusive events that not all customers can physically attend, since they can participate and live the experience in real time.

Our services are designed to capture the essence of your event and transmit it with the highest audio and video fidelity, allowing participants from all over the world to feel as if they were in the front row.

With the most advanced technology and an expert technical team, we handle all aspects of live streaming, from planning and configuration to execution and technical support in real time. We are committed to offering a seamless viewing experience, supported by technical redundancies to ensure smooth content delivery.

Optimize your event with our specialization in Live Streaming. We invite you to contact us to explore how we can improve your next event, making it a dynamic and engaging experience.

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Author:
Sotahypex Tech.
Latest edition:
September 29, 2023